PlanetRetail RNG's 2017 Halloween Recap: Key Trends & Merchandising Highlights

By: ioli Macridi, Wednesday, Nov 8, 2017

In our annual Halloween report, we look at the most influential trends, such as online digital engagement tools and the use of social media.

Reasons to Download:

  • Look at key Halloween data, such as total US spend and spend per category
  • Dive deeper into STEIP factors affecting Halloween spend and ecommerce initiatives to invest in
  • Browse through in-store strategies and initiatives employed by retailers to entice seasonal shopping

Table of Contents:

  • Facts & Figures
  • Consumer Trends & Influences
  • Retailer Merchandising Strategies
  • PlanetRetail RNG's 2017 Halloween Store Tours

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