Pureplay Retailer Report: Amazon.com

By: Clare Newstead, Friday, Apr 13, 2018

Our latest pureplay retailer report focuses on Amazon in the US, providing comprehensive insight that will be valuable to all CPG suppliers, especially those operating in ecommerce and third party sales.

The report provides the latest picture on Amazon’s performance, future forecasts, and its competitive position. A STEIP assessment identifies the primary drivers of changes as they impact Amazon, leading into examples of Amazon’s latest activities and how each is supporting one of the Winning Strategies as identified by PlanetRetail RNG. Supplier examples of initiatives with Amazon are also highlighted across CPG categories such as food and beverage, health and beauty, consumer electronics, household and pet.

Table of Contents:

1. Mission and Metrics

  • Overview and Forecasts
  • Competitive Dynamics
  • Priorities and Situational Analysis

2. STEIP Drivers of Change

  • Assessment

3. Winning Strategies – Overview and Latest Initiatives

  • Ecommerce and Digital Ecosystem Management
  • Shopper Engagement and Retention
  • Supply Chain and Fulfilment
  • Store of the Future

4. Winning with Amazon US

  • CPG Highlights
  • So Whats

Reasons to Download:

  • Understand how Amazon is developing for the future with a review of Amazon’s latest developments within Ecommerce & Digital Ecosystem Management, Shopper Engagement & Retention, Supply Chain & Fulfilment, and Store of the Future;
  • See current examples of brand initiatives with Amazon, organised by strategy and CPG category;
  • Read our interpretation on why these developments should matter to suppliers and the potential action to take;
  • Learn about the major drivers of change and how these will influence Amazon in the future;
  • Access the latest forecasts from PlanetRetail RNG’s global database.

1 document(s) available for download. Log in