Jumia Retailer Snapshot, May 2019

By: Osman Bah, Wednesday, May 29, 2019

In this new 2019 pureplay retailer snapshot report series, we deliver the latest data and insight on leading global pureplay retailers to help you anticipate future opportunities and actions with your existing and potential retail customers.

Powered by the Retail Market Monitor, our pureplay retailer planning snapshot explores the competitive dynamics, markets, banners and categories of Jumia. Using an actionable framework, we identify where suppliers should be prioritizing resources and investment in the next five years to win with Jumia.

Table of Contents


  • Jumia at a glance
  • Jumia priorities
  • Supplier opportunities

Engaging with Jumia

  • Channels
  • Business Model
  • Markets
  • Competitive Analysis
  • Categories
  • Recommendations for CPG sectors


Reasons to Download

  • Find out within a maximum of 10 charts where you should be prioritizing your resources and investment with Jumia
  • Access the latest global data and forecasts on Jumia from the Retail Market Monitor, with the ability to filter charts on your individual categories/markets to develop tailored action plans

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