China Ecommerce Go-To-Market Report, 2019
China is the world’s second-largest retail market and will overtake the US by 2020. In addition, it is already the largest ecommerce market, driven by a trio of heavyweights composed of Alibaba, JD.com and Pinduoduo. This makes China a must-win market for global CPG brands. Alibaba and JD.com have also been at the heart of China’s New Retail era, providing important innovation impulses to global retail.
Table of Contents:
Recommendations by CPG Sector
Unique Planning Factors
Key Ecommerce Operators
- Alibaba Group
- Suning Commerce Group
Reasons to Download:
- Learn about the unique market dynamics shaping the Chinese ecommerce market;
- View the latest initiatives and growth opportunities of major retailers driving China’s ecommerce growth, along with actionable recommendations on how to effectively partner with them;
- Read our selected opportunities for suppliers organised by CPG sector and strategic priority;
- Access the latest market and retailer forecasts from the Retail Market Monitor, the new global database from Edge by Ascential Retail Insight.
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Tags: Alibaba Group
, New Market Entry
, Suning Commerce Group