One year after Sam's Club announced it would consolidate its 21 private label lines into its Member's Mark line, the club retailer has said it will launch 300 new products to the line. Eventually, 2,000 products will be rolled out under Member's Mark. Sam's Club will also include its first-ever private label wines in the launch.
Tags: Advanced Branding, Merchandising, & Assortment, North America, Private Label, SAM'S Club, USA, Walmart
Based on: Private Label, Advanced Branding, Merchandising, & Assortment
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