Target Expands Google Express Voice-Shopping Partnership Nationwide
Target, Thursday, Oct 12, 2017
Google and Target have announced they have widened their collaboration, meaning Target shoppers will now be able to use voice shopping via Google Express from relevant devices. The move comes after a trial in California and New York City. Devices include Google Home and will soon expand to Android and iOS smartphones, allowing consumers to order solely using voice commands.
Tags: Digital, Digital & Physical Integration, Digital Marketing, Ecommerce, Future, Google, Mobile, North America, Shopper Behavior/ Preferences, Store Expansion, Target, Target.com, USA, USA & Puerto Rico