Bed Bath & Beyond launches private-label home brand

Source: marketwatch, Wednesday, Mar 13, 2019

Bed Bath & Beyond has launched its first private-label whole home brand, Bee & Willow Home, that includes furniture, decor items, and more. This is the first of six brands that Bed Bath & Beyond will introduce this year and in 2020. Prices range from about USD5 for cleaning supplies and nearly USD1,000 for furniture.