Sobeys unveils grocery delivery service
Through its partnership with UK e-grocer Ocado, Sobeys plans to launch an online grocery delivery service called Voilà next year and build a second automated warehouse for fulfillment. The retailer’s initial home delivery offering, Voilà by Sobeys, is slated to get underway in the greater Toronto area and Ottawa in spring 2020 when its previously announced customer fulfillment center (CFC) in Vaughan, Ontario, begins operation.
Due to launch in 2021 is Voilà par IGA, an online grocery delivery service for major cities in Quebec that will be served by a second CFC to be built in Pointe-Claire, Montreal. The Sobeys and IGA Voilà services and the Vaughan and Montreal CFCs will be powered by Ocado’s Smart online grocery platform.