Carrefour, TerraCycle trial Loop in Paris to tackle waste
French retailer Carrefour and US waste recycling company TerraCycle have launched a test for their ‘Loop’ initiative which they hope will tackle the problems of plastic waste. The ‘Loop’ online platform will allow shoppers in the Paris area to buy orange juice, powder detergent or shampoo in reusable containers that do not result in waste.
Users put down a refundable deposit via the Loop website when ordering products, which are delivered in reusable glass and metal bottles, and shipped in a tote bag to shoppers’ doors. Loop then retrieves the empty products for cleaning and reuse.