Lidl’s US Entry Explained

By: Danielle Dolinsky, Tuesday, Jun 27, 2017

With Lidl’s entry into the US now a fact, Planet Retail RNG visited several of the discounter’s locations in the States, observing its merchandising, pricing, store layouts and much more. On Friday, 23 June, we hosted a webinar outlining the findings of this trip and what they mean for competitors and brands.

Hosted by Danielle Dolinsky, Research Analyst at RNG, and David Gordon, Research Director at Planet Retail, this webinar (available in full below) answers all your questions about Lidl’s strategy, forecasts and competition in this new market and outlines essential research, analysis and recommendations for anyone seeking to partner or compete with the discounter.